Red Wing Heritage is getting ready to celebrate Valentine’s Day with a new shoe release coming on Feb. 14. The Minnesota-based footwear company, known for its workwear boots, will launch a “Dusty Rose Abilene” colorway for its Classic Moc boots.
The Classic Moc design was originally created in the 1950s and is a staple from the century-old manufacturing company, donning a timeless silhouette that features a moc toe and a traction tred outsole, available in leather in a variety of colors.
The boots, which the new colorway will retail for $319.99, are made from full-grain leather, boasting a natural water resistance in time for spring showers. The style “offers a light, neutral pop of color, perfect for easy spring styling.”
Red Wing’s “Dusty Rose” Moc boot will have the iconic Classic Moc silhouette, featuring dual-tone stitching along the welt, durable beige rubber outsoles and dusty rose leather throughout the shoe.
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Red Wing Heritage recently underwent a digital transformation, revamping its customer-facing and internal operations online and in-store. After a five-year investment in technological advancements for the company, Red Wing launched two digital projects in 2022 to further sales and face future company challenges with ease.
The Classic Moc will be available starting Feb. 14 through Red Wing Heritage.
Other brands are embracing romance for the upcoming holiday with new collections, including Kate Spade, Betsey Johnson and Coach.