Palm Angels Adds ’70s Touch in Latest Tod’s Sneaker Tie-Up
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Palm Angels has revisited the Tod’s tabs sneaker for fall.
Francesco Ragazzi, founder and creative director of the brand, has updated the classic style with his own vision, adding a ‘70s touch to the construction of the tongue. The toe cap has been revised for a more modern look, and on the tongue and on the back stands out the Palm Angels logo in gold Lurex. Tod’s T is embossed on the lace loop and on the back.
A black leather palm tree is stretched at the sides of the upper, and Tod’s signature Gommino pebble details are transformed into a decoration, placed in the back.
“Supporting Made in Italy is key to me, part of my own history and I have a passion for products that are well-made,” said Ragazzi, praising Tod’s chairman Diego Della Valle for his own belief in Italian craftsmanship. “To collaborate with Tod’s is a milestone and a pleasure and it teaches me so much.”
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Last year, Palm Angels was part of a collaboration with Tod’s and Moncler, with a dedicated communication campaign fronted by Naomi Campbell.
Ragazzi grew up wearing Tod’s, he recalls, and said “the values it expresses are linked to our culture of beauty and recognized globally.”
The Palm Angels x Tod’s sneakers, available for both men and women, will be released on Thursday at Palm Angels boutiques worldwide, on Tod’s and Palm Angels online stores, and at selected international wholesalers. Ragazzi teased the launch during the Palm Angels show in Paris last March.
Separately, Palm Angels said it is opening a new boutique on Thursday within the Bangkok Central Embassy. The store walls are covered in raffia and bleached cedar wood stands out on the main display. Black Marquina and Calacatta red marbles are also key elements of the store, which carries the brand’s collaborations as well, including with Moncler Genius.
Palm Angels is expanding its retail network, following the opening of a store in New York last month.
The company currently has a unit at the Wynn in Las Vegas as well as in the Design District in Miami, where plans include doubling the store size. Following the SoHo store, which measures 2,300 square feet, Palm Angels will open a store at South Coast Plaza in Costa Mesa, Calif., by the end of the year. There are a total of 13 Palm Angels stores in the world, including units in its hometown of Milan as well as Paris.
This story was reported by WWD and originally appeared on WWD.com.
