Bodega’s Latest Asics Collaboration Comes With Vietnamese Coffee a Custom Stanley Camp Mug
Bodega is closing out 2024 with another Asics collaboration.
Coming off the heels of its successful “Small Wins Add Up” Gel-Kayano 20 release in September, the retailer has once again teamed up with Asics to give the aforementioned silhouette another new look. According to Bodega, the retailer got the go-ahead to drop “a small run” of the Gel-Kayano 20 in an alternate colorway that was “initially workshopped during the design phase” of the previous release.
The result is the Bodega x Asics Gel-Kayano 20 “Friends & Family.”
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The mixed-material uppers were executed in brown and beige hues, and several green tones were used throughout, including neon green on the collars and laces and a forrest green in the Gel cushioning technology. Hits of blue also appear throughout.
What’s more, this collaboration comes with both a bag of Vietnamese coffee from Nguyen Coffee Supply and a custom Stanley Camp Mug. “Here’s to brewing up success in small batches, which in our opinion is what our time on this spherical track is all about,” Bodega said in a statement.
The Bodega x Asics Gel-Kayano 20 “Friends & Family” arrives Dec. 27 at 12 p.m. ET via Bdgastore.com. It retails for $180.
And if you’re still interested in picking up a pair of the Bodega x Asics Gel-Kayano 20 “Small Wins Add Up” collaboration, they can be found on the secondary market. For instance, StockX has pairs available now ranging in price from $105 to $290.
About the Author
Peter Verry is the Senior News and Features Editor for Athletic and Outdoor at Footwear News. He oversees coverage of the two fast-paced and ultracompetitive markets, which includes conducting in-depth interviews with industry leaders and writing stories on sneakers and outdoor shoes. He is a lifelong sneaker addict (and shares his newest purchases via @peterverry on Instagram) and spends most of his free time on a trail. He holds an M.A. in journalism from Hofstra University and can be reached at peter.verry@footwearnews.com.
