As Jordan Brand‘s release calendar moves into August, its plans for the Olympics is coming into full swing.
The early part of August will be dominated by Olympic-themed sneakers, be it the return of the Air Jordan 6 “Olympic” that’s released every four years since 2012 or a new colorway of the sneaker with gold accents. The Air Jordan 1 will also get a gold treatment, while the Air Jordan 39’s second colorway goes a more subtle route with a black and white look intended to the Paris skyline at night.
Later on, brand-new colorways are in store for the Air Jordan 11 Low and Air Jordan 3. Fans of Travis Scott’s Air Jordan 1 Low will also be happy to see a close lookalike arrive with the in-house “Mocha” colorway debuting.
Below, Footwear News takes you through all the Air Jordan sneaker releases coming in August. This post will be updated as more information becomes available.
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Air Jordan 6 “Olympic”
Release Date: August 3
Price: $200
Jordan Brand’s August kicks off with the Air Jordan 6 “Olympic,” which was first worn by Ray Allen and Vin Baker at the 2000 Summer Games and has returned for the Olympics every four years since 2012.
Air Jordan 39 “Lumier”
Release Date: August 6
Price: $200
Named for the French word for “light,” the Air Jordan 39’s second colorway has been chosen to represent the Parisian skyline at night.
Air Jordan 6 “Paris Olympics”
Release Date: August 7
Price: $200
This women’s-exclusive Air Jordan 6 switches from leather to suede with select hits of gold and pearl-like lace dubraes running up the first three rows.
Air Jordan 1 “Gold Medal”
Release Date: August 10
Price: $180
The gold theme continues with the Air Jordan 1 High with the original “Bred” colorways red placements replaced by the metallic color.
Air Jordan 11 Low “Diffused Blue”
Release Date: August 17
Price: $190
The Air Jordan 11 Low’s steady run for 2024 continues with a new greyish-blue look on white.
Air Jordan 1 Low “Mocha”
Release Date: August 21
Price: $140
It’s essentially one of Travis Scott’s more popular Air Jordan 1 Low collaborations, just without the Travis Scott branding and subsequent hype.
Air Jordan 3 “Cement Grey”
Release Date: August 30
Price: $200
A new but familiar scheme for the Air Jordan 3 opts for little color and a darker treatment for the signature elephant print.
About the Author:
Ian Servantes is a Senior News Editor for Footwear News specializing in sneaker coverage. He’s previously reported on streetwear and sneakers at Input and Highsnobiety after beginning his career on the pop culture beat. He subscribes to the idea that “ball is life” and doesn’t fuss over his kicks getting dirty.
