Ronnie Fieg has said that his love for the New York Knicks runs deep. So it’s only fitting that his Kith label partnered with Nike and the team for a collection that will be seen both on and off the court.
Kith designed the City Edition uniform for the Knicks this season — which Fieg shared on Instagram late last week — that will be worn by the team during Friday night, tentpole and nationally televised games. This uniform, which is predominantly black and features an orange-to-blue gradient on the sides, includes an original circular logo design with the words “City Never Sleeps” and “New York Knicks” also with the gradient. It also features the Nike NYC Swoosh logo on both the jersey and the shorts.
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Additionally, Kith teamed up with Nike and the Knicks for an off-court, 16-style collection of footwear, apparel and accessories. The shoe in the collection is a Big Apple staple: the Nike Air Force 1 Low.
For this iteration, Kith dressed the shoe with a premium white pebbled leather upper that sits atop a white midsole and translucent outsole. Also, the sneaker includes asymmetrical gradient blue and orange TPU Swoosh logos — which Kith said serves a nod to Nike’s Air Force 1 designs from the early 2000s — as well as the NYC Swoosh logo on the lateral heel panels and redesigned Kith Air logos on the heel tabs and insoles.
Other selections from the collection include hoodies, sweatpants, T-shirts, crewnecks, a windrunner track jacket and two New Era 59Fifty caps with Kith in the Knicks triangular logo at the front.
Aside from product, Kith teamed up with NYC rap legends Dipset — specifically Cam’Ron, Jim Jones and Juelz Santana — for the campaign, which was shot in Madison Square Garden. The campaign will not only feature photos of the hip-hip icons but will also include a video campaign with each member performing an original 1-minute verse.
The collection releases at all Kith stores on Dec. 18 and via Kith.com at 11 a.m. ET.
