Cork wedges were created out of lack of material during World War II, when the steel that was used to reinforce high heels was in short supply due to the demands of wartime manufacturing. Salvatore Ferragamo came up with the idea to replace the part with cork.
During the 1950s, after the World War II, women were ready to start feeling glamourous and dressing femine again.
Loafers became popular after Audrey Hepburn was seen wearing a pair by Salvatore Ferragamo in her film, “Funny Face.” Since the movie, loafers became her signature shoe.
The 1960s paved the way for more casual footwear, such as sneakers. Brands like Converse, Vans and Keds became hugely popular among surfers, skaters and rebels.
The 1970s disco era was responsible for giving the platform shoe its popularity.
Jimmy Choos became popular when the brand gained a famous client — Princess Diana.
When Jane Fonda started sporting Reeboks in her exercise videos in the 1080s, Reebok sales sky-rocketed, and thus, the power sneaker gained popularity.
The late 90s, early 00s HBO show “Sex and the City” was responsible for making Manolo Blahnik a household name.
Christian Louboutins, with their trademark red lacquered soles also became an It brand after the protagonist Carrie Bradshaw was seen wearing them on “Sex and the City.”
Doc Martens gained popularity in the ’90s as grunge fashion took hold.