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Adidas’ ‘You Got This’ Campaign for Paris 2024 Olympics [PHOTOS]

Adidas, Olympics, campaign, Summer 2024, Paris
Adidas celebrates the power of self-belief in its latest campaign starring major athletes ahead of the 2024 Summer Olympics held in Paris.
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Ahead of the 2024 Summer Olympics in Paris, Adidas has unveiled the latest chapter of its brand campaign as part of its ambition to help athletes disarm negative pressure. The campaign amplifies the importance of self-belief, showcasing how those at the top of their game channel it to encourage the next generation of athletes to follow suit. The campaign was released alongside a special film shot with the motto “You Got This” in mind.

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Adidas' 'You Got This' Campaign for Paris 2024 Olympics [PHOTOS]
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Footwear News is a part of Penske Media Corporation. © 2025 Fairchild Publishing, LLC. All Rights Reserved. FN and Footwear News are registered trademarks of Fairchild Publishing, LLC.
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