The highly anticipated Victoria’s Secret Fashion Show is back and set to redefine the runway experience for 2024. After a hiatus and significant rebranding efforts, this year’s event promises a fresh perspective, combining the iconic allure of Victoria’s Secret with a modern take on diversity, inclusivity, and high-fashion creativity.
In 1995, Ed Razek, a marketing executive, received a call from former CEO Leslie Wexner, which led to the creation of the annual Victoria’s Secret Fashion Show. The show became a highly anticipated event featuring top musical acts and models, attracting millions of viewers. The renowned fashion event was canceled in 2019 due to controversies surrounding the brand and concerns regarding the lack of diversity on its runways. But this year promises to give fans a fresh take on the beloved show.
Here’s everything you need to know about this year’s event.
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A Bold Return: What’s New for 2024?
The Victoria’s Secret Fashion Show 2024 has been undergoing a transformation to better reflect today’s cultural and social climate. With a focus on celebrating all body types, ethnicities, and identities, the event aims to spotlight a wider range of models and redefine what beauty and confidence look like.
Expect the show to shift from its traditional format of featuring the “Angels” to one that highlights a broader spectrum of talent, including established supermodels and new faces who align with the brand’s evolving image.
Superstar Collaborations and Designers
One of the most exciting aspects of the Victoria’s Secret Fashion Show is always the musical performances. In its return, the show will feature all-female musical performances from top artists Tyla, Lisa and Cher. Previous performances from the likes of Jay-Z and Kanye West, Taylor Swift, and Rihanna have set a high bar, and 2024’s show will be no different.
How to watch the 2024 Victoria’s Secret Fashion Show
The Victoria’s Secret Fashion Show 2024 is expected to air Tuesday, Oct. 15 at 7 p.m. EST. The venue is rumored to be one of the most exclusive locations in New York City, but the event will also be accessible to a global audience through a combination of live-streaming and on-demand platforms like Amazon Live and Prime Video, as well as Victoria Secret’s Instagram, YouTube, and TikTok.
VS is also hosting a watch party in New York City at THE PENN DISTRICT, starting at 5 p.m. EST. They’ll broadcast the live show, with food, a VIP experience, and more.
What to Expect on the Runway
The collections showcased at the 2024 Victoria’s Secret Fashion Show are set to include a mix of classic lingerie styles, modern athleisure, and avant-garde couture pieces. Expect glamorous runway pieces created in partnership with Switzerland-based fabric house, Forster Rohner, from the faux feathers to each sparkling hand-placed gem to the Schiffli, or “bobbin capsule.” Tyra Banks and other models have been wearing René Caovilla heels in the promo clips about the event, which could be hinting at a possible collaboration.
Iconic Moments to Watch For
Every year, the Victoria’s Secret Fashion Show delivers unforgettable moments that make headlines. From extravagant fantasy bras to unexpected celebrity appearances, 2024 will be no exception. Look out for the unveiling of the 2024 Fantasy Bra, rumored to be adorned with millions of dollars’ worth of precious gems and worn by one of the show’s most celebrated models.
With major superstars on the runway, 2024 is set to be one of the most memorable years in the fashion show’s history. Among the Victoria’s Secret icons are Candice Swanepoel, Behati Prinsloo, and Tyra Banks, who hasn’t graced the runway since 2005. In a video posted on her and Victoria’s Secret’s Instagram, Banks expressed her surprise at her return to the runway. The show will also feature prominent names like Gigi Hadid and Imaan Hammam, alongside Taylor Hill, Mayowa Nicholas, Grace Elizabeth, Devyn Garcia and Jasmine Tookes.
Diversity & Inclusivity at the Forefront
Victoria’s Secret has been widely criticized in the past for a lack of representation, but 2024’s Fashion Show seeks to change that narrative. This year, the casting reflects a broader commitment to inclusivity, featuring models of all sizes and backgrounds.
Paloma Elsesser is poised to make history as the first-ever plus-sized model to grace the VS runway. The renowned brand had never featured a plus-sized model in a campaign until 2019 and has yet to include one on the runway. However, for Elsesser, this is not her first time breaking barriers. In 2020, she made a similar mark by becoming one of the first plus-sized models to walk the runway at Fendi.
Stay tuned for more updates as the official show details are released, and get ready to witness a new era of Victoria’s Secret.