How Will Smith’s ’90s ‘Fresh Prince’ Style Influenced Son Jaden’s Fashion Line

As a regular on the fashion week circuit, Jaden Smith is known to turn up at runway shows in front row looks that rival the catwalk — and often those that come directly from them.

But it was his own designs at Paris Fashion Week last fall that proved to be one of the multi-hyphenate’s most compelling looks yet. And it just so happens to be inspired by his megastar father, Will Smith.

Attending Stella McCartney’s spring summer ’23 runway show at Paris Fashion Week in October 2022, Jaden sported a vintage-inspired black suit from his MSFTSrep collection. With it, he wore a black headpiece resembling a large flower, an accessory that runs throughout the MSFTSrep spring summer ’23 collection that launches later this month.

“I wanted to make people into plants, to turn people into flowers. Being part of nature is the highest level of consciousness,” Jaden explained in an exclusive interview as part of his FN cover shoot, where he also wore the floral headpiece. “I thought back to an episode of the ‘Fresh Prince’, where something happens that my dad has to dress up like a sunflower. The episode was super embarrassing for him. But I was like this is an amazing idea of how to turn someone into a flower.”

The result is an accessory that mirror’s the memorable “Fresh Prince” episode from 1993 and also feels entirely current and authentic to the young designer’s aesthetic philosophy.

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Jaden in a knit hoodie and jeans by his brand MSFTSrep along with a flower hat, inspired by his father Will Smith’s role in the ’90s sitcom “Fresh Prince of Bel-Air.”
CREDIT: Blair Caldwell
THE FRESH PRINCE OF BEL-AIR -- "Six Degrees of Graduation" Episode 24 -- Pictured: Will Smith as William 'Will' Smith -- Photo by: Danny Feld/NBCU Photo Bank
A scene from a 1993 episode of The Fresh Prince of Bel-Air”: “Six Degrees of Graduation.” Smith’s sunflower hat served as inspiration for son Jaden’s fashion line, MSFTSrep.
CREDIT: NBCUniversal via Getty Images

“I’ve been making these new headpieces as a kind of psychedelic statement piece that you would wear to show people how you feel about the world and how different and strange you might be,” said Jaden. “Because everything we do with the brand is catered to people who feel different and weird, like they don’t fit in. There’s a pain sometimes, when you feel like you are something else, that you can’t express yourself, and there’s a pain when you can’t express yourself. So this is for those people who just want to express themselves. It makes people smile.”

PARIS, FRANCE - OCTOBER 03: Jaden Smith poses backstage at the Stella McCartney show during Paris Fashion Week Womenswear Spring/Summer 2023 at Centre Pompidou on October 3, 2022 in Paris, France. (Photo by David M. Benett/Dave Benett/Getty Images)
Jaden Smith poses backstage at the Stella McCartney show during Paris Fashion Week Womenswear Spring/Summer 2023 at Centre Pompidou on October 3, 2022 in Paris, France.
CREDIT: Dave Benett/Getty Images

Below, Jaden weighs in on three more of his best front row Paris Fashion Week looks from the past year:

Louis Vuitton at Paris Fashion Week, October 2022

“That was one of my favorite outfits I’ve ever worn. I felt so good. I call it the gladiator piece. There’s a little belt and it wraps around your waist. And then I’m wearing my Louis Vuitton jeans with my New Balances and that awesome bag. I love the fact that I could wear this and show some skin. I love Nicolas’ [Ghesquière’s] world building; he can build a world and create codes and boundaries for himself and stay within those for an entire collection. And then also jump completely out of it into another universe.”

PARIS, FRANCE - OCTOBER 04: Jaden Smith wears a gold and black tweed with embroidered sequined scarf from Louis Vuitton, a gold and black tweed with embroidered sequined crossbody / belted long scarf, a black and burgundy embroidered yoke sleeveless / cropped top from Louis Vuitton, a brown LV monogram print pattern in coated canvas handbag from Louis Vuitton, navy blue denim large pants, a gold Love bracelet from Louis Vuitton, colored bracelets, white leather and pale gray sneakers from New Balance , outside Louis Vuitton, during Paris Fashion Week - Womenswear Spring/Summer 2023, on October 04, 2022 in Paris, France. (Photo by Edward Berthelot/Getty Images)
Jaden Smith wears a gold and black tweed with embroidered sequined scarf from Louis Vuitton during Paris Fashion Week on October 4, 2022.
CREDIT: Getty Images

Thom Browne at Paris Fashion Week, October 2022

I love Thom, I love everyone who works in the company and their dedication to their codes and
how specifically they think about everything — down to the details like the watch on the button-down shirt. How they made this particular suit is just so detailed. They let me wear baggy pants, and they let me wear my New Balances and it was just so cool. [Thom’s] collections are a whole world within themselves, and he is a master artist, an historian. The clothes are fantastical. His shows are theatrical, they are entertaining, they have a storyline and something you are supposed to take away.”

PARIS, FRANCE - OCTOBER 03: Jaden Smith is seen on day eight of Paris Fashion Week - Womenswear Spring/Summer 2023 on October 03, 2022 in Paris, France. (Photo by Arnold Jerocki/GC Images)
Jaden Smith outside the Thom Browne spring summer ’23 show on October 3, 2022 at Paris Fashion Week.
CREDIT: GC Images

Kenzo at Paris Men’s Fashion Week, June 2022

“That was a beautiful show. It was very collegiate. This is high-level streetwear. It just felt very at home, like New York street hip-hop culture, that’s what I mean when I say at home. It felt very hip-hop and relevant. I loved the show. It was a dope meeting between a collegiate and nautical vibe. I’m pretty sure it was held at a high school in Paris? It had that vibe.”

PARIS, FRANCE - JUNE 26: (EDITORIAL USE ONLY - For Non-Editorial use please seek approval from Fashion House) Jaden Smith attends the Kenzo Menswear Spring Summer 2023 show as part of Paris Fashion Week on June 26, 2022 in Paris, France. (Photo by Marc Piasecki/WireImage)
Jaden Smith attends the Kenzo Menswear Spring Summer 2023 show as part of Paris Fashion Week on June 26, 2022 in Paris, France.
CREDIT: WireImage

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