Veja is headed to Brooklyn. This week, the sustainable sneaker brand is opening its second New York store — this time in Williamsburg.
The outpost comes four years after Veja opened its flagship store in New York’s Nolita neighborhood.
The 2,300-sq.-ft Williamsburg space comes with a courtyard and is designed with brick walls, concrete floors, and wooden ceilings. They also added new wooden benches, plaster displays, and a wooden cobbler workshop to welcome Veja’s first in-store cobbler in the U.S.
In June 2020, Veja introduced its Clean, Repair and Collect project that offers customers the option to clean and repair their shoes and sneakers, extending their lifespan, or to collect them for recycling if they cannot be repaired. This ongoing project started with a facility in France, now it comprises five cobblers around the world, with the goal to double that in the coming years. So far, they have repaired more than 20,000 pairs from all brands.
Since its launch in 2004, Veja has sold more than 12 million pairs of its sneakers The brand is now in 3,000 retailers across 70 countries. It has launched 35 sneaker styles since first coming to market. In addition to New York, it’s opened stores in Paris, Berlin and Madrid. Veja has also expanded into children’s shoes, as well as the competitive running category.
Veja’s latest store is located at 111 North 5th Street in Brooklyn and is open Monday through Saturday, from 11 a.m. to 7 p.m., and Sunday 12 p.m. to 6 p.m.
Click through the gallery to see more of Veja’s Williamsburg boutique.
