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After Yellow Vest Protests, Champs-Élysées Rebounds With Two New Designer Openings

Welcome, Dior and Chanel.

By Joelle Diderich, Jennifer Weil

July 15, 2019 4:38 pm

French Alpha jets of the Patrouille de France spray lines of smoke in the colors of the French flag over the Champs-Elysees avenue during the Bastille Day parade in Paris, FranceBastille Day, Paris, France - 14 Jul 2019 — French Alpha jets of the Patrouille de France spray lines of smoke in the colors of the French flag over the Champs-Élysées avenue during the Bastille Day parade in Paris, France.
Michel Euler/Shutterstock

Dior has landed on the Champs-Élysées. The luxury brand has opened a temporary boutique while its Avenue Montaigne headquarters undergo renovations, giving the battered avenue a boost as it recovers from almost eight months of protests by the gilets jaunes, or yellow vests, movement.

Meanwhile, across the street, Chanel has converted its pop-up space next to the Galeries Lafayette Champs-Élysées department store into its fifth dedicated beauty boutique in France.

The opening of the two stores on Saturday signaled the world-famous street is gradually returning to normal after months of violent demonstrations that turned it into a battlefield, causing millions of euros worth of damage and strangling foot traffic as the area was repeatedly sealed off with police barricades.

This story was reported by WWD and originally appeared on WWD.com. To read the full story, please go to WWD.com.

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