Brochu Walker, the Los Angeles-based quiet luxury brand, is expanding its fleet of stores with a boutique in Atlanta opening Aug. 9.
Situated in the Buckhead Village District, the approximately 1,800-square-foot store touts an updated, luxurious design concept reflecting the brand’s mantra: Luxury to Live In. Each element throughout the space is inspired by owner and creative director Karine Dubner’s French upbringing and her passion for luxe details.
The company partnered with the New York-based design firm Paul Bennett Architects on the shop located at 260 Buckhead Avenue.
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Brochu Walker‘s current roster of stores includes Carmel-by-the-Sea, Calif.; Westport, Conn., and Southampton, N.Y. The company looks to open two more stores in the second half of this year in Texas and Connecticut.
Atlanta, a top-five market for Brochu Walker, was selected based on consumer insights and the desire for a city feel.
“We choose our markets carefully. Each location is considered with the desire to become part of the community and Atlanta has that big-city, yet smaller-town sensibility we love,” said Dubner, who acquired Brochu Walker in 2013.
The store will feature Brochu Walker’s signature pastel pink awning, evoking a European feel. There are sleek, feminine architectural elements throughout the boutique, along with oak floors and olive trees that provide subtle nods to the South of France.
The store opens with the summer line and some fall pieces.
Brochu Walker is situated between Jenni Kayne and Rag & Bone. Other retailers at Buckhead Village District include Veronica Beard, Alice & Olivia, Vuori, Theory, Moncler, Hermès, Todd Snyder, Dior and Warby Parker.
“I wanted to create a space that was serene, yet very welcoming, one that was understated enough to let our collection be the centerpiece while allowing our customers to experience the true Brochu Walker sensibility,” said Dubner.
