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The WNBA just made history. Earlier this week, the league announced it’s eight-year, groundbreaking collective bargaining agreement, a deal that drives a player-first agenda. The historic move includes a significant salary bump, going from an annual base of $117,500 to $215,000 for top players, maternity leave, bonuses and more career opportunities after basketball.
Here’s what you need to know.
In addition, the WNBA launched Changemakers, a collective of companies that is designed to directly support the WNBA financially in its transformation across marketing, branding, and player and fan experience. Inaugural Changemakers include AT&T, Deloitte and Nike.
“We have this movement around women’s empowerment. … [It] is so important to capitalize on all three of those: the moment, the momentum and the movement to drive the league to the next level,” commissioner Cathy Engelbert said in a statement.
The new agreement is effective this season and runs through 2027.
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