Adidas Continues Consortium Tour With Footpatrol Collab
Rachael Allen
Digital News Editor
Adidas is heading to the fourth stop on its Consortium Tour — a year-long journey to some of the world’s best-known sneaker retailers that are part of Adidas’ Consortium of premium sneaker retailers. It has already hit Kith in New York, Nice Kicks in San Francisco and Solebox in Berlin and is now on to Footpatrol in London. The brand works with each retailer to create a limited-edition collaboration sneaker that is available in all of the Consortium stores.
Footpatrol and Adidas have come together to reimagine one of Adidas’ most celebrated silhouettes: the EQT Running Cushion ’93 sneaker, which was part of Adidas’ Equipment line started in the early ’90s. The Cushion was introduced in 1993 and aimed at customers who needed a supportive runner. In the time since, running shoes have greatly evolved, but the EQT silhouettes have enjoyed a resurgence thanks to sneakerheads worldwide.
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The Adidas Originals x Footpatrol EQT Running Cushion ’93 features a nylon mesh upper with pigskin suede and synthetic nubuck overlays in black and gray. The three stripes, tongue label and heel are done in burgundy. The Adidas Equipment logo and Footpatrol gas mask logo can be found on the heels.
https://instagram.com/p/BEYEmxgriVC/?taken-by=adidasoriginals
The shoes drop at Footpatrol and on its website on April 23 at 8 a.m. BST (3 a.m. EST) and retail for £100 — about $144 at the current exchange rate. Adidas’ global Consortium retailers will carry the shoes beginning on April 30.
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