Shoe Palace is taking us back to the era before collaborations, when stores released SMU only available through their storefronts. Their take on the New Balance 9060, in a “Cyber” themed palette, arrives this week.
Before Stussy and Nike pioneered the modern sneaker collaboration in the early 2000s, stores and brands would work together on special make-ups, or SMUs. Where modern collaborations include a more emphasized story and often include new materials, SMUs took a shoe as it was and simply applied a new color scheme, to be sold exclusively at said retailer. This week, Shoe Palace is taking us back to that era with their take on a New Balance 9060.
The upcoming release from Shoe Palace and New Balance returns to the 9060 that has been immensely popular over the last few years since it was introduced in 2023. The chunky runner-inspired look gets a Y2K-meets-Cyberpunk style, featuring a largely black colorway with some silver 3M reflective hits. The mesh underlay features a reflective backing, and piping along the shoes overlays give it a striped, eye-catching look. The heels of the midsole add a splash of color to the palette with a muted green tone.
SHOE PALACE X NEW BALANCE 9060 “CYBER” RELEASE INFORMATION
Shoe Palace has scheduled their latest New Balance 9060 SMU to release this week, on March 28th, 2025. The Y2K-inspired “Cyber” color scheme in black and silver will be available exclusively through Shoe Palace’s stores and online, with a price tag of $150.
Shoe Palace x New Balance 9060
Color: Black/Silver
Style Code: U9060PNR
Release Date: March 28th, 2025
Price: $150
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