Jayson Tatum

Jayson Tatum is the newest member of the Jordan Brand signature family, launching the Jordan Tatum 1 in the Spring of 2023. The four-time All-Star and Boston Celtics superstar has cemented himself as one of the best young talents in the NBA, leading the Celtics to the NBA Finals in 2022.

Boasting the brand’s lightest on-court tooling, Tatum’s Zoom assisted signature silhouette remains grounded in a number of personally connected colorways and storytelling opportunities. For more on Tatum and his debut shoe, check out the stories below.

Jayson Tatum

The Jordan Tatum 3 Gets A Breast Cancer Awareness PE

Jordan Brand is thinking pink on Jayson Tatum’s signature shoe. Following a Nike Kobe 9 EM PE for breast cancer awareness in honor of hoops...

By Andrew Rizzo February 28, 2025
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The Jordan Tatum 3 Tributes Boston Fans With A “6th Man” Colorway

Hoopers know that when you step into TD Garden, you’re playing against more than just the five guys on the court. For better or worse,...

By Andrew Rizzo December 27, 2024
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The Jordan Tatum 3 “Year Of The Snake” Is Available Now

Updated January 9th, 2024:  The Jordan Tatum 3 “Year of the Snake” is available now on Nike for $125. Original article published December 9th, 2024:...

By Andrew Rizzo December 18, 2024
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Jordan Tatum 3 “Zen” Launches On November 14th

The Celtics season has been going exactly how they drew it up: just one loss at the time of writing and a neat 30-point-per-game average...

By Matt Varga November 6, 2024
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Jordan Tatum 3 “Welcome To The Garden” Releases On October 10th

After years of being strong contenders, Jayson Tatum’s Boston Celtics are finally NBA world champions. Therefore, the start of the 2024-25 season marks a new...

By Andrew Rizzo September 27, 2024
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Official Images Of The Jordan Tatum 3 “10K Hours”

The rollout for the Jordan Tatum 3 has eschewed the typical cadence. Rather than press releases and leaks, the cover of NBA 2K25, a tour...

By Matt Varga September 6, 2024
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Jayson Tatum Kicks Off Jordan Brand China Tour With The Tatum 3

Jordan Brand is intensely focused on “growing the game,” spreading a love for basketball across the globe. Luckily for them, they’ve got a roster of...

By Matt Varga August 30, 2024
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Jordan Pours Out “Pink Lemonade” Again On The Jordan Tatum 2

With the Tatum 3 already revealed via an NBA 2K cover, each progressive colorway of the Tatum 2 is inching towards that new model’s debut....

By Matt Varga July 16, 2024
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Jayson Tatum Channels “Infrared” On This Jordan Tatum 2

As anticipation for the yet-to-be unveiled Jordan Tatum 3 grows by the day, the Jordan Tatum 2 continues to surface in new colorways. Taking a...

By Andrew Rizzo July 9, 2024
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