Sneaker News The Kiko Kostadinov x Marc Jacobs x ASICS GEL-LOKROS drop March 7th, 2024 for $190. Arriving in women’s sizing, the release is centered around an ASICS.com drop, the link to which you can find under our “Where To Buy” section. Should any other retailer receive stock, they will appear there as well.
WHERE TO BUY
WHERE TO BUY
WHERE TO BUY
ASICS has officially announced the release for its next collaborative sneaker venture with Kiko Kostadinov — the ASICS GEL-LOKROS. The shoes will be available in select regions on March 7th. Based on the official imagery, three colorways will be included in this launch – silver, pink, and dark grey. More details to follow.
There truly is no collaborative relationship between brand and designer like what Kiko Kostadinov and ASICS have managed to build since 2017. Through the complete creative freedom offered by the footwear brand to the Bulgarian designer, the Kiko x ASICS partnership has yielded an unforgettable catalog of designs, but more importantly they’ve redefined the shoe collaboration by taking a higher risk, higher reward approach.
For 2024, Kiko Kostadinov and ASICS usher in Heaven by Marc Jacobs, the sub-label founded in 2020 in response to the growing demands of the Y2K aesthetic in fashion. Revealed through Instagram, a first look at an upcoming footwear release shows what appears to be a Mary Jane-like silhouette with leather straps aplenty, sitting above the midsole that debuted in 2020 with the GEL-Kiril based on the cushion inclusions at the heel and forefoot. Upon first glance, there’s the apparent blend of that lovable tackiness of youth fashion and Kiko’s expertise in tech-wear. A release in the new year seems likely, with new looks and details likely to follow very soon.
In other ASICS news, check out the newly revealed GEL-Kayano 14 “Clay”.
